6 surprising ways you can find your next job through Facebook
No, the title is not a typo and it’s not supposed to say LinkedIn.
You may be scratching your head right now wondering how you could find your next job through the social platform known best for baby pictures and catching up on gossip. But you can.
Surprisingly, a recent study from Jobvite found that over half of all job seekers are already using Facebook as a way to find employment. How you ask? Here are six ways you can find your next job through Facebook.
Update Your Profile
This may seem like an obvious one but it’s definitely important. Just like you would update your employment history on LinkedIn, you should be doing the same on Facebook. If you are going to be reaching out to recruiters or hiring managers, you will want to make sure you’re putting your best foot forward. This way they can do a quick scan to ensure your candidacy for the role as well. By connecting your work history, you will also be connected to the company ‘fan page’ Facebook has set up. This opens your network to other people who have connected to the company as well.
When updating your profile, you will also want to expand on the Intro section. If you have a private account (which you definitely should) than the information a new connection sees on your page is very limited. The best way to stand out is to have as much information you want available to the public as possible. Include your list of skills, accomplishments or a personal branding statement to get yourself noticed easily and quickly.
Use a Chrome Extension
What will the internet and web developer gods think up next? There is now an extension you can add to your Chrome browser that connects to your Facebook and allows you to search for specific people. Using this tool, you can find by people by job, location, company, groups they are members of – you name it and this tool can filter it. Sure, it sounds a bit stalker-ish, but you can do this through LinkedIn and it’s totally acceptable there, so why not on Facebook? When you find the person you are looking for, send them a quick introductory message and invite them to connect with you on another platform if they aren’t comfortable becoming friends with you (just yet) on Facebook.
Choosing an audience
It’s likely you already have a pretty great network on Facebook but aren’t utilizing it. Take some time and go through your list of friends. You can create a segmentation list to group friends by certain titles or even group them as ‘professional friends’. By doing this, when you post something on Facebook you will be able to share posts specifically with this group. It would be a great way to reach out to this network and express that you are exploring opportunities. People love to help so you are bound to get at least a response or two.
Of course you should be connecting with companies you admire or dream of working for on Facebook. Doing so will not only give you a good idea about their company culture but you could also find new job postings here as well. The Workopolis Facebook Page (shameless plug) has a ‘Find Jobs’ tab that is updated daily with recent job postings. You can even find jobs that match with your Facebook or LinkedIn profile (try it, it’s a pretty cool feature!).
Join Facebook Groups
There is a Facebook group for everything and anything you could imagine. Do a Facebook search and look for groups that relate to your job or the industry you are looking to work in. It’s a great way to connect with like-minded individuals and to network. Often times members will even post job opportunities that make sense to the group.
When joining a group make sure to participate in relevant discussions, not only will this help you to get noticed, but it will also show that you are knowledgeable in your field.
Post an Ad
If you are really looking to get noticed by a company, why not think outside the box? Facebook ads can start as low as $1 and the great thing is you can really target the audience you wish to see it. Upload a picture, link to your LinkedIn profile and add a catchy title about why you should work for this company. To create an ad, navigate to the upside-down triangle at the top right hand corner, click ‘Create Ads’ and follow the instructions once the page loads. There’s no guarantee it will work but hey, it’s worth a shot!
Have you used Facebook to find a job successfully? Let us know your tricks!